We don't just design pieces. We make sure they all feel like the same brand.

Access to 30+ national carriers including
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Expertise areas
Art Direction
Campaign Direction
Visual Storytelling
Photography & Shoot Direction
 Motion & Film Direction
Editorial Direction
Product Visual Strategy
Brand Consistency Audits
Design Team Mentorship
Creative Reviews & Critique
Agency & Vendor Coordination
Launch Campaign Direction
Event & Experience Direction
Taste Calibration
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Design

Transforming ambitious ideas into spectacular websites,

Every output has a direction. We make sure yours all point the same way.

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Set the North Star

Before any asset, we define the feeling; tone, taste, visual rules, the things your brand says "no" to. One
page. Clear enough anyone can use it.

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Direct, Don't Dictate

We work with your team, freelancers, agencies; whoever's actually making the work. We steer, review, and push for better without redoing it ourselves. The goal is a team that ships the right thing the first time.

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Reviews With Real Reasons

Feedback like "make it pop" kills teams. Our reviews come with specific notes, reasons, and examples; so everyone leaves knowing exactly what to change.

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Consistency Across Every Surface

Landing page, pitch deck, Instagram ad, product UI; we keep the feel locked in so your brand shows up the
same way, every time, everywhere.

Small team, sharp taste, no fluff.

The hardest part of building a brand isn't making one great asset. It's making 100 assets feel like one brand; when 12 different people are making them across 4 different platforms.

That's where creative direction lives. It's less about designing and more about holding the line; keeping taste, tone, and feel intact while the volume scales up.

We've directed campaigns, launch moments, and full visual systems for teams of all sizes. Our job is to make sure the final output earns the word "cohesive"; not because everything looks the same, but because everything feels like yours.

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"Our design team was great; our output was scattered. Squidx stepped in as direction. Six months later, our brand looks like one voice again."
— Ashwin Sreenivas
Co-founder of Decagon

Optimix

GEN Z

Bloc

We are a small team of creatives with service oriented mentality

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Giving you the benefits of your doubt.

Taste You Can Actually Borrow

We bring a clear visual POV; not "we'll match whatever you want." Our job is to push your brand to look better than you thought it could.

Guide, Don't Replace

We make your team better without sidelining them. Your designers stay designing. We just make sure
everything lines up at the top.

Honest Reviews, Specific Notes

We don't do nice-to-have feedback. We tell you what's working, what's not, and what would make it
sharper; every single review.

"We had four freelancers, two agencies, and an internal team; and our brand looked like it. Squidx came in as creative direction. They didn't redesign anything. They just held the line; reviewed everything, pushed back where needed, and made our whole output feel like one brand again. Best strategic hire we made last year."
Francois Hana
Chief executive officer, Paypipe
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We're not for everyone, and that's the point.

Most teams think "creative direction" means someone showing up with mood boards and opinions. It's actually a boring, daily job; reviewing work, pushing back kindly, and catching drift before it ships.

So we built Squidx differently.

We're a small team of designers and directors who've led brands, not just made pretty things. We work as an extension of your team; not above it. We bring taste, a clear POV, and feedback your designers will actually thank you for.

Average increase in client conversions:
2
9
4
4
6
6
7
5
.
0
9
9
7
4
4
3
4
X
89%
client satisfaction rate
3 weeks
average project delivery
Brands we've helped stand out:
5
9
4
4
6
6
7
5
0
9
9
7
4
4
3
0
+
34%
average boost in engagement
5 years
in the game

Yours questions answerd.

What's the Squidx delivery process?

At Squidx, the process is easy and collaborative. It starts with a kickoff call to understand your goals and ideas. You give feedback, and we handle the details from there.

Every two days, you get updates through written messages or Loom videos, depending on what’s needed, and we’re always available for a quick chat or call.

What if I'm not happy with my designs?

Your satisfaction is our priority, and we’re committed to getting it just right. If you’re not satisfied, we’ll make revisions until it feels right. This dedication to client happiness is why we currently maintain a high $74% retention rate.

Why wouldn't I just hire a full-time designer?

Hiring a full-time designer can be tough to manage and costs around $50-100k per year.

With us, you get top-notch design support without the overhead and hassle.

How fast will you deliver?

We like to work fast. That said, the speed and the amount of work we can do for you depends on the scope of work and your priorities. On average, you can generally expect a simple website or a brand identity done in 2-5 weeks or even faster.

How do I share feedback?

We like to work fast. That said, the speed and the amount of work we can do for you depends on the scope of work and your priorities. On average, you can generally expect a simple website or a brand identity done in 2-5 weeks or even faster.

Can we have calls?

We love customer feedback! There are 3 main ways you can share your feedback - a Loom video, Figma comments, or a message. Our preference is a Loom video or Figma comments. But any combination of these 3 will do the trick! If not, a simple call will do the job.

What's your cancellation policy?

If you’re not satisfied with the work, we’ll refund half of the upfront payment. While this is rare, as design can be subjective, we want you to feel confident in our work.

Ready to discuss your project with us?

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